Thursday, November 1, 2007

Nov 1 - Patty's Newsletter announcing her teleclass

*PROMO LESSON: Sending an announcement or a newsletter to your people is a very good idea.
Having an *event* to announce is a very good idea, too.

I am unable to transfer the *newsletter* with its nice graphics, but below is Patty's *email* announcement to her *mailing list.*

*PROMO LESSON: Email is the biggest and best 'killer app' of them all. For the first time in history you can contact people without spending money on design/printing/mailing and without breaking the bank or cutting down trees.

*PROMO LESSON: Having a mailing list means you have a business. Creating your own list from people who want to be there means a smaller list, but it's golden.)

Today I'm talking about one way Patty is promoting her program, * 'How to Enjoy Being Married,'
< www.enjoybeingmarried.com > ...

*PROMO LESSON: When you're mentioned anywhere, including on someone's blog like Patty today, make sure they link your name to your *website.

Let me remind you that a month or two ago, I mentioned in my *newsletter her presence on my *bulletin board* and asked the people who receive my newsletter to go to the bulletin board and engage in conversation with her. As well as having a useful discussion that will help Patty write her book and prepare her speaking engagements, being mentioned in my newsletter got a number of responses and therefore, a number of additional names for Patty's mailing list.

*PROMO LESSON: Find a way to get mentioned on someone else's newsletter. Some ways to do that are:
1. Write a short, fascinating, relevant article and send it to someone with a big mailing list
2. Be in my classes
3. Send a dazzling kudos


Here are links to Patty (and her classmate, Patrice) on my bulletin board:

Patty on my bbs: http://www.barbarasher.com/boards/viewtopic.php?t=20612

Patrice on my bbs: http://www.barbarasher.com/boards/viewtopic.php?t=20616



Now, after that drive around the block, here at last is Patty's excellent announcement.

*NOVEMBER 2007 NEWSLETTER

Thank You
I really appreciate your subscription. I'm Patty Newbold, and this newsletter is my way of letting you know about my Enjoy Being Married teleclasses. You'll receive it toward the end of each month, plus a brief reminder right before each class.

Perhaps I shouldn't call them classes, as I expect to learn at least as much as you will. These group phone calls are my way of hearing from real people in real marriages as I write about how to enjoy being married. I want to hear your questions, your problems, your successes.

For 21 years, since I discovered how to enjoy being married, I've wanted to write down what I learned, tie a bow around it, and give it to my niece and nephews, my son and his wife, my empty nester friends, and every single person who tells me about pain or emptiness in their marriage or life partnership. I'm finally doing the writing, and I need your help to get it right.

Upcoming Teleclasses
Please call in if you're interested in a topic, and please forward this announcement to anyone else who might be interested. If you've received this announcement through forwarding and would like to join the mailing list, please visit www.enjoybeingmarried.com.

Why Can't We Just Agree? Stop Fighting and Win
Thu November 1 at 11am PDT / 12n MDT / 1pm CDT / 2pm EDT

How to Enjoy Being Married from Thanksgiving to New Year's
Wed November 7 at 6pm PST / 7pm MST / 8pm CST / 9pm EST

Your Health Choices, Your Spouse's Health Choices
Wed November 28 at 6pm PST / 7pm MST / 8pm CST / 9pm EST

The calls last 45 to 60 minutes. I record and transcribe all of them.

What to learn more about my take on love and lifelong relationships? Visit my blog at www.assumelove.com
How to Participate
A few minutes before the starting time, please phone this number:
1-xxx-xxx-xxxx

When asked for the teleconference access code followed by the pound sign, enter this on your telephone keypad:
xxxxxxx#

This should connect you to the conference call. If you have any trouble connecting, just hang up and try again.

If your telephone does not have a mute button and you're in a noisy environment or have a noisy connection, please enter *6 to mute your phone while you're listening. To speak, just enter *6 again.


Although the conference call costs nothing, connecting to it is a long distance call. If you pay more than 2 cents a minute for long distance, send me an email and I'll be happy to suggest trustworthy sources for phone cards you can use to keep the cost low.

Your Tip of the Month
Long-term, stable marriages have at least five positive exchanges for each negative exchange. Drop below that, and you're in trouble. This comes from one of the best known marriage researchers, John Gottman. He has a remarkable track record of predicting the state of your marriage four years later based on watching only a 15-minute conversation about some problem the two of you face.

What does this say about where our attention is focused? It takes five smiles, agreements, shared laughs, head nods, or loving touches to make as big an impression as one critical remark, raised voice, or eye roll. We watch like hawks for the negative ones. The researchers watching the video replays watch for both.

This month's tip: look harder for the positive ones, and it might take fewer to get you past the occasional negative. And when you notice a negative one, assume you are loved and take a second look. You just might avoid sending the most important person in your life an unexpected and undeserved negative.


Enjoy Being Married, LLC, PO Box 1657, Doylestown, PA 18901, USA


To unsubscribe or change subscriber options visit:
http://www.aweber.com/z/r/?LCyczCwMtCyMzIysbCzs
.............................

*PROMO LESSON: When you see something done well, copy it.

Okay, that's today's discussion of Self-Promotion. Good luck and thanks to Patty for giving me such a good example to teach with.

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