Tuesday, October 30 - Be a guest on a radio show

PROMO LESSON: DO RADIO SHOWS FROM THE PRIVACY OF YOUR OWN HOME.
Being on radio show is a good thing to do. And it's easier than you might think.

Did nice radio show 'Foner' with Diane Brandon who was on camera with me in Memphis a few months ago pitching pledges for a couple of my shows. She's smart and a lot of fun. I'll ask her how she came to have a radio show for my good WriteSpeakers. (Being the host of a real live radio show seems to be almost a full-time career. Doing podcasts or using other delights of modern technology is, on the other hand, a delight and just right for the geniuses in my program.

Point is, it's a 'Platform.' That's what all the publishing advice tells you to have, and they're right. My good agent told me a few years ago that they had almost stopped looking at self-help and personal growth books for people who didn't have a readio or TV show, or at least, an active speaking career. Don't know if that's still true, but I suspect it is.

Remember, talk show hosts want guests. Their biggest worry is that they won't have anyone to talk to on their show. Their second-biggest worry is that their guest will be boring and will only say 'yes' or 'no.' So, let them know about you (see earlier posts on this blog) and be a friendly, chatty guest. How to do that if you're inhibited or self-conscious? Remember that you have a mission: to get your message out to people who will be helped by it. You aren't important. They are.

PROMO LESSON: Have a nice graphic you can send out via email.

Here's Diane's promo page (It's nice -- good photo, etc.)

http://www.modavox.com/Voiceamericacms/Host/381/brandon_modaview.jpg

I haven't figured out how to post the address for the audio here yet.

QUESTION: HOW CAN YOU GET ON RADIO SHOWS?
Ask that at the next Telesession on November 14 and I'll name names (and give you addresses) for how that can be done.

QUESTION: WHERE WILL YOU GET THE TIME TO DO THIS TOO?!!
Maybe you'll have to cut something else out. Apply the H-Level assessment to all your activies. 1. Note anything you present do that ranks at a 6 or lower on your H-Scale? 2. Find a way to get rid of it. If you do this self-promotion properly, you'll soon be in a position to hire someone to do your '6-minus' tasks and free you up to get even more successful.

Expect this search to be a bit difficult. Many of our less-than-delightful tasks double as resistance mechanisms and they're clever at disguising themselves. If you find yourself getting defensive, that could be a hot spot. Investigate the area closely. As a search tool, try writing a one-act play around your inner dialogue: Why I Have To Do This and What Awful Events Would Ensue if I Didn't? Then write a quick list, no thinking allowed, of 10 ways you could get rid of that task, pass the buck, drop the ball, or even find some responsible way to get out from under it.

Hint: One way to get out from under WS writing requirement is by using the WriteSpeak method. (You know what that is.)